2
Managing Brand Equity

Managing Brand Equity

David A. Aaker
Anno:
1991
Lingua:
english
File:
MOBI , 2.10 MB
0 / 4.0
english, 1991
3
Building Strong Brands

Building Strong Brands

David A. Aaker
Anno:
1995
Lingua:
english
File:
PDF, 38.69 MB
4.5 / 1.5
english, 1995
4
Brand Portfolio Strategy

Brand Portfolio Strategy

David A. Aaker
Anno:
2009
Lingua:
english
File:
MOBI , 1.68 MB
4.0 / 3.0
english, 2009
5
Aaker on Branding: 20 Principles That Drive Success

Aaker on Branding: 20 Principles That Drive Success

David Aaker
Anno:
2014
Lingua:
english
File:
EPUB, 810 KB
0 / 0
english, 2014
6
Humor Seriously : Why Humor Is a Secret Weapon in Business and Life

Humor Seriously : Why Humor Is a Secret Weapon in Business and Life

Jennifer Aaker, Naomi Bagdonas
Anno:
2021
Lingua:
english
File:
PDF, 12.24 MB
4.0 / 3.0
english, 2021
7
管理品牌资产

管理品牌资产

[美]戴维•阿克（David A.Aaker） 著
Anno:
2018
Lingua:
chinese
File:
EPUB, 6.72 MB
0 / 0
chinese, 2018
8
Brand Leadership

Brand Leadership

David A. Aaker, Erich Joachimsthaler
Anno:
2000
Lingua:
english
File:
PDF, 58.06 MB
0 / 4.0
english, 2000
10
Humour, Seriously

Humour, Seriously

Jennifer Aaker, Naomi Bagdonas
Anno:
2020
Lingua:
english
File:
EPUB, 12.30 MB
0 / 0
english, 2020
11
On Branding - 20 princípios que decidem o sucesso das marcas

On Branding - 20 princípios que decidem o sucesso das marcas

David Aaker
Lingua:
portuguese
File:
PDF, 81.68 MB
4.0 / 2.5
portuguese
12
Building Strong Brands

Building Strong Brands

David A. Aaker
Anno:
1996
Lingua:
english
File:
EPUB, 1.99 MB
5.0 / 0
english, 1996
13
创建强势品牌

创建强势品牌

(美)阿克(Aaker，D.A.)
Anno:
2019
Lingua:
chinese
File:
EPUB, 14.67 MB
0 / 0
chinese, 2019
14
Marketing research

Marketing research

David A. Aaker
Anno:
2013
Lingua:
english
File:
PDF, 14.96 MB
0 / 0
english, 2013
17
Strategic Market Management: Global Perspect

Strategic Market Management: Global Perspect

DAVID A. AAKER, DAMIEN MCLOUGHLIN
Anno:
2010
Lingua:
english
File:
PDF, 161.87 MB
0 / 4.0
english, 2010
18
品牌三部曲1:品牌领导

品牌三部曲1:品牌领导

戴维·阿克(David A.Aaker)
Anno:
2012
Lingua:
chinese
File:
EPUB, 7.46 MB
0 / 0
chinese, 2012
22
Humor, Seriously : Why Humor Is a Secret Weapon in Business and Life

Humor, Seriously : Why Humor Is a Secret Weapon in Business and Life

Jennifer Aaker, Naomi Bagdonas
Anno:
2021
Lingua:
english
File:
MOBI , 13.47 MB
4.0 / 5.0
english, 2021
23
Marcas Brand Equity Gerenciando o Valor Da Marca

Marcas Brand Equity Gerenciando o Valor Da Marca

David A Aaker
Lingua:
portuguese
File:
PDF, 22.07 MB
0 / 3.0
portuguese
24
Brand Leadership Building Assets In An Information Economy

Brand Leadership Building Assets In An Information Economy

Aaker, David A. & Joachimsthaler, Erich
Anno:
2000
Lingua:
english
File:
EPUB, 2.89 MB
0 / 0
english, 2000
25
Marketing Research

Marketing Research

Gopal Das Aaker, Kumar, Leone, Day
Anno:
2018
Lingua:
english
File:
PDF, 17.99 MB
0 / 0
english, 2018
26
品牌三部曲2:创建强势品牌

品牌三部曲2:创建强势品牌

戴维·阿克(David A.Aaker)
Anno:
2012
Lingua:
chinese
File:
EPUB, 6.91 MB
0 / 0
chinese, 2012
27
Marketing Research

Marketing Research

Kumar, V., Leone, R. P., Aaker, D. A., & Day, G. S.
Anno:
2018
Lingua:
english
File:
PDF, 18.12 MB
0 / 4.5
english, 2018
28
Strategic Market Management, 10th Edition

Strategic Market Management, 10th Edition

David A. Aaker
Anno:
2013
Lingua:
english
File:
PDF, 4.12 MB
0 / 4.0
english, 2013
29
Creating Signature Stories : Strategic Messaging That Persuades, Energizes and Inspires

Creating Signature Stories : Strategic Messaging That Persuades, Energizes and Inspires

David Aaker
Anno:
2018
Lingua:
english
File:
EPUB, 1.66 MB
0 / 5.0
english, 2018
30
Humor, Seriously

Humor, Seriously

Jennifer Aaker & Naomi Bagdonas [Aaker, Jennifer & Bagdonas, Naomi]
Anno:
2021
Lingua:
english
File:
EPUB, 10.01 MB
4.0 / 0
english, 2021
32
品牌三部曲1:管理品牌资产 (品牌三部曲：1)

品牌三部曲1:管理品牌资产 (品牌三部曲：1)

戴维·阿克(David A.Aaker)
Anno:
2012
Lingua:
chinese
File:
EPUB, 2.84 MB
0 / 0
chinese, 2012
33
开创新品类：赢得品牌相关性之战

开创新品类：赢得品牌相关性之战

戴维·阿克(David A.Aaker)
Anno:
2020
Lingua:
chinese
File:
EPUB, 3.12 MB
0 / 0
chinese, 2020
34
Brand Relevance

Brand Relevance

David A. Aaker
Anno:
2010
Lingua:
english
File:
EPUB, 1.03 MB
0 / 5.0
english, 2010
35
Strategic Market Management, 10th Edition

Strategic Market Management, 10th Edition

David A. Aaker
Anno:
2013
Lingua:
english
File:
EPUB, 6.10 MB
0 / 5.0
english, 2013
36
Brand leadership

Brand leadership

A Aaker David, 1956- Joachimsthaler Erich, 1956- Joachimsthaler Erich
Anno:
2000
Lingua:
english
File:
EPUB, 686 KB
0 / 0
english, 2000
39
Advertising Management

Advertising Management

Rajeev Batra, John G. Myers, David A. Aaker
Anno:
1996
Lingua:
english
File:
PDF, 34.39 MB
0 / 4.5
english, 1996
42
Marca Lider

Marca Lider

Aaker David
Lingua:
spanish
File:
PDF, 433 KB
0 / 0
spanish
44
Three Threats to Brand Relevance : Strategies That Work

Three Threats to Brand Relevance : Strategies That Work

David A. Aaker
Anno:
2013
Lingua:
english
File:
EPUB, 417 KB
0 / 4.0
english, 2013
45
Humor, Seriously

Humor, Seriously

Jennifer Aaker & Naomi Bagdonas
Anno:
2021
Lingua:
english
File:
MOBI , 8.22 MB
4.0 / 0
english, 2021
46
Building Strong Brands

Building Strong Brands

David A. Aaker
Lingua:
english
File:
EPUB, 4.17 MB
0 / 3.0
english